Cold outreach can be a tough nut to crack, and we've all been there. To make your life a bit easier, here are some go-to resources to help you level up your game and connect with potential investors like a pro!

How to do a Cold Intro

• Tell the investor why you emailed them (e.g. thesis fit, past investments, referral)
• 1-2 sentences what you are building
• Bullets on traction, highlights, raising or not, commitments, etc.
• Suggest times that you are available and share calendly link too

Note: You do not have to send the deck in the intro email. In fact, we suggest holding off on sending the deck until an intro call or they request one.

Cold Email Resources

What to Include

Gale Wilkinson @VITALIZE on Twitter / X

How to Cold Email an Investor

Shahed Khan on Twitter / X

Automated Outreach

GMass: Mail merge and mass emails for Gmail

OutreachBin - Outbound, Email Warmup & Automation Software

Find email addresses in seconds • Hunter (Email Hunter)

Software for raising venture capital and managing investor relations. Used by startups, investors, accelerators and financial intermediaries. | Foundersuite

Octopus CRM | Most Trusted LinkedIn Automation Tool

Follow-Ups