1. Conduct in-depth research on a funds thesis with geography, industry, stage, check size, and past portfolio companies. See if they’re writing about your industry and ensure they haven’t invested in a competitor.
2. Prepare a list of 100+ investor targets and start with warm intros then cold outreach.
3. Reach out for feedback and that you are gearing up for a fundraise. This puts less pressure on you and the investor. Focus on building relationships and feedback not money.
4. If you receive responses or feedback, collect these notes in your CRM
5. As you start collecting interest, track how much is in the pipeline. A good position to be in is pitting investors against each other.
6. After growing relationships and hopefully interest, start letting investors know that you are now accepting checks. Once the first domino falls, often the others do too.

How to create an investor CRM | Hustle Fund